Chibuike Alexander Enwerem

Dynamic Digital Marketer & Storyteller

Lagos, NG.

About

Dynamic Digital Marketer, Social Media Manager, and Storyteller with over four years of experience driving brand visibility, community engagement, and organizational growth through innovative digital strategies. Adept at leveraging platforms like Meta and LinkedIn, I have a proven track record of spearheading impactful campaigns, including the Ayoba SME Accelerator which achieved over 1,000 signups in two weeks. Beyond professional roles at Adanian Labs and Jollof Radio, I am a passionate podcaster, hosting 'Brodd Talk' dedicated to Chelsea FC, and a musician performing as 'Skyyy'. My diverse expertise spans digital strategy, content creation, and community building, all aimed at fostering meaningful conversations and delivering measurable results.

Work

Network Of Book Clubs And Reading Culture Promoters of Nigeria (NBRP)

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Programme Assistant/Social Media Manager

Summary

Supported program coordination and managed social media presence to promote literacy and engage communities for a national non-profit organization.

Highlights

Supported the coordination and management of national programs, contributing to the successful execution of initiatives promoting reading culture across Nigeria.

Managed and optimized social media platforms, developing and scheduling engaging content that significantly promoted reading culture and audience interaction.

Facilitated the organization of impactful events, workshops, and reading sessions, fostering literacy and a love for reading within diverse communities.

Streamlined administrative operations, including record maintenance, stakeholder communications, and budget management, ensuring efficient program support.

Result Focused Professional Services

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Office Assistant and Social Media Manager

Summary

Provided administrative and social media support to optimize office operations and enhance the organization's digital presence.

Highlights

Provided essential administrative support, optimizing office operations through efficient phone management, appointment scheduling, and file organization.

Managed social media presence, developing and scheduling engaging content to promote organizational activities and enhance audience engagement.

Handled social media inquiries and messages with professionalism and promptness, enhancing customer satisfaction and brand reputation.

Adanian Labs

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Digital Marketer and Social Media Manager

Summary

Drove digital strategy and social media initiatives to enhance brand awareness, engagement, and achieve key business objectives within a fast-paced environment.

Highlights

Developed and executed comprehensive social media strategies, significantly increasing brand awareness and engagement across digital platforms.

Spearheaded the Ayoba SME Accelerator 2023 campaign, successfully driving over 1,000 signups within two weeks, exceeding target acquisition goals.

Crafted and managed high-impact social media content, including blogs, promotional materials, and engaging captions, directly aligned with business objectives.

Utilized Meta Business Suite for data-driven performance monitoring and reporting, optimizing campaigns for objective alignment and maximum ROI.

Demonstrated rapid adaptability and proficiency in adopting new digital technologies and software applications to enhance campaign execution.

Thrived in fast-paced, deadline-driven environments, consistently delivering high-quality results under pressure.

Jollof Radio

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Podcast Curator

Summary

Responsible for curating engaging podcast content and collaborating on marketing efforts to expand listener base and platform reach.

Highlights

Curated a diverse and engaging selection of podcasts, expanding content offerings to align with audience interests and preferences.

Conducted continuous market research to identify emerging industry trends and discover high-potential podcasts, enriching platform content.

Implemented rigorous evaluation criteria to ensure high-quality, relevant, and audience-appropriate podcast content.

Collaborated cross-functionally with the marketing team to develop and execute promotional campaigns, boosting podcast visibility and listener engagement.

Education

Iwerekun Community Senior High School

High School Diploma General Studies

Languages

English

Fluent

Hausa

Conversational

Skills

Copywriting

Content Creation, Persuasive Writing, Social Media Copy, Blog Writing, Marketing Collateral.

Content Strategy

Digital Strategy, Content Planning, Editorial Calendar, Audience Engagement, Brand Messaging.

Campaign Management

Digital Marketing, Campaign Execution, Performance Tracking, ROI Optimization, Budget Management.

Paid Advertising

Meta Ads, Google Ads, Ad Campaigns, Audience Targeting, Conversion Optimization.

Strategic Storytelling

Brand Narrative, Brand Voice, Audience Connection, Emotional Resonance, Public Speaking.

Projects

ayoba SME Accelerator, Nigeria 2023

Summary

Led the comprehensive social media campaign for the Ayoba SME Accelerator 2023, overseeing all aspects from initial outreach to participant graduation. This involved strategic content development, community engagement, and performance reporting to ensure program success and participant acquisition.